Welcome

Welcome to my A2 Media Blog; this year I'll be focusing on pop promotions. I'll be producing a promotional package for an album release which will include a music video for an album track and two of the three following:

• A website homepage for the band
• An album cover for the release as part of a digipack (CD/DVD)
• A magazine advertisement for the digipack (CD/DVD)

Working in groups of up to four, each of us will explore and research what makes a good pop promotion, the roles involved, research, plan and eventually produce a promotional package. Splitting ourselves into individual roles, we'll take responsibility for various elements in producing the promotion, finally, and most importantly, producing the music video that essentially markets the band in question to relect their genre, look and feel and style as well as visually reflecting the song in terms of pace, mood and again, genre.

The promotional package will have to represent the band in a cohesive manner with every aspect being concordant in design, look and feel and representation of the band. The 3 must be similar and follow a theme, easily identifiable to a market. This work will be done as a group, each of us fulfilling our chosen role.